How I Pay Myself as a Growing Entrepreneur

Something that I KNOW many of us are constantly worried about is the financial health of our business and our family. With inflation on the rise (grocery bills, childcare and gas are 🤯), it can feel a little overwhelming to know how to budget for life’s expenses. And that includes taxes!

A question I get often is... how much of my business income do I set aside for taxes?

aka... how much can I pay myself as an entrepreneur?

How much you can pay yourself depends on a few things - let me break it down for you!

  1. What state you live in: State income taxes can vary from zero (!!) to 13.3%. if you live in a state with high income tax (hi, it's me!), set aside more than what the IRS estimates for you. (Programs like QuickBooks can help with this.)

  2. W2 vs. 1099 employment: If you file your taxes jointly with your partner and they are a W2 employee, you may be able to set aside less for your personal tax return, as they are likely getting a significant amount taken out of their paycheck.

  3. Passthrough Tax: This is a new elective option that my accountant shared with me.  It varies state by state, but is a huge help for income tax. Ask your accountant about it!


With all of that said, I know you want an actual percentage or number. While I can't give you exactly that - I CAN tell you what I pay myself and you can take that as you wish!

Currently, I pay myself 30% of my business revenue. I leave the remaining 70% in my business account for biz expenses and quarterly taxes. 

**HUGE NOTE: some business owners can pay themselves up to 70% of their business’ revenue! 

This all varies depending on how much money your business is making & what expenses you have. When I first started out, I was making about $1-2k per month and could pay myself most of it. I also didn’t have an assistant at the time! Now, I have more expenses in my business (my own VA, a contractor who assists with my PR + designers for big projects) AND I make more overall, so I don’t need to pay myself as great of a percentage. I am very comfortable taking my 30ish% and leaving the rest in my business each month!

At the end of each year, I can give myself a "bonus" if I have set aside too much or I can reinvest it into my business (helloooo masterminds and high-level courses to keep growing!).

 
 

This numbers stuff can definitely be scary - but I encourage you to not let it stop you from growing your business. And keep in mind, it's always best to pay yourself less and save more to cover expenses/taxes... and then enjoy a bonus later vs. owing taxes you weren't expecting!

PS: If you’re looking to dive deeper, I feature a tax guest expert in my VA Bootcamp. You can click here to learn more! 

xo Helen

Helen Peterson is a work-from-home mom who has established herself in the online business industry as a Virtual Assistant & Launch Strategy Specialist. Along with helping her clients with launch strategy & successfully creating & selling their online courses, she also coaches other women in starting their own Virtual Assistant business (regardless of their current career path).

Her passion stems from guiding women into living the life they've always dreamt of with no financial boundaries & the flexibility to live & travel the way they want to.

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